By the end of this article, you’ll know exactly how to edit the My Account page in WooCommerce.
Plus, we’ll share some of the ways you can use the My Account page to increase customer satisfaction, useability and even increase sales.
The ‘My Account’ page of any WooCommerce store is vital. It has to be well designed and cater to your customer’s specific needs to convert more sales, avoid refunds and returns, and encourage repeat business.
The problem? Editing the WooCommerce My Account page is usually limited to developers and designers with knowledge of PHP. Not great if you’re a store owner looking for a simple solution to account customization.
However, the good news is with the help of the straightforward WooCommerce Account Pages plugin, you can make all sorts of alterations to your account pages without the need for any coding knowledge.
How to edit the My Account page in WooCommerce
First thing’s first. To edit the My Account page in WooCommerce, you’ll need to do the following:
- Install the plugin, WooCommerce Account Pages.
- Customize the account area to suit you.
That’s it. Below we’ll outline these steps in detail.
Step 1: Install WooCommerce Account Pages
To get started, purchase WooCommerce Account Pages from the Iconic store: iconicwp.com/woocommerce-account-pages
Or start your free trial:
Then follow these steps:
- Go to Plugins > Add New > Upload Plugin.
- Choose the zip file you downloaded, upload, and then click Activate.
- Once activated, you’ll need to enter your license key.
Now that we have WooCommerce Account Pages installed, we can move on to customizing your account pages.
Step 2: Customize your account pages
To add a custom page or tab to the My Account area, take the following steps:
- Go to Pages > Add New.
- Enter a title and content for your new account page. This page’s content can include anything you’d add to a regular WordPress page, including links, images, videos, and more.
- We’ll give you some extra tips for things you can add here later on!
- Next, you’ll need to select your My Account page as the parent page from the right-hand Page Attributes section. This allows your new page to show up in the My Account area.
- Once done, click Publish, and your new page will be visible in your My Account area on the frontend of your site.
How to customize the My Account page
Once you have your page set up, you can add a whole host of things to it. Below we’ll outline some of our recommendations.
(Note: we strongly recommend that you implement these changes using a WordPress version later than 5.0 (Gutenberg) so that they display correctly). Learn how to update WooCommerce the right way with our guide.
Downloadable user guides for your products
Of course, many physical products sold online benefit from instruction guides for either assembly, or correct use once delivered.
By providing detailed downloadable instructions or user guides, you can dramatically increase customer satisfaction by ensuring they get the most out of your products.
You’ll also limit the likelihood of returns and refunds. Bonus!
To add these to your My Account page, all you have to do is add the new page (as shown in the tutorial above), upload your user guide links to your media library, and insert them in the content pane of your page.
Then, as already instructed, select the My Account page as the parent and hit publish.
You may well be aware that retaining an existing customer is five times cheaper than acquiring a new customer. However, did you know that the success rate of selling to a customer you already have is 60-70%, while the success rate of selling to a new customer is just 5-20%?
That’s why you must have customer-only coupons and discounts waiting for your customers when they log into their account.
Not only are you more likely to convert existing customers, but offering them exclusive discounts is likely to increase loyalty and lead to further repeat business.
Once again, this functionality is easily added to your My Account page.
By installing this free WooCommerce plugin, you can add coupon shortcodes to the content of a page (don’t forget to update the page attributes to have the My Account page as the parent) and, hey presto, they’ll be there waiting to tempt your best customers into spending even more!
Add a section for FAQs
Regardless of the type of items you sell, customers will have common questions regarding your products, services, and policies.
By instituting an FAQs section you can inform customers of crucial policies such as delivery and returns as well as how to get in touch with customer support.
As before, this is simply a case of typing out the questions and answers in the content pane of a new page. If you choose this option, it’s a good idea to bold the questions to distinguish between question and answer.
Alternatively, you can use the Gutenberg tab blocks contained within this free plugin to create a more premium feel to your FAQ section.
Edit your My Account page in WooCommerce
That’s it! You’ve now edited your My Account page in WooCommerce.
With this plugin up and running, you’ll be able to provide customers with the up-to-date information they need and offer them incentives to buy more products or services from your business.
Make these changes quickly and easily with WooCommerce Account Pages.